{"id":1670,"date":"2014-08-11T07:20:53","date_gmt":"2014-08-11T11:20:53","guid":{"rendered":"http:\/\/www.trustacrossamerica.com\/blog\/?p=1670"},"modified":"2014-08-11T07:22:39","modified_gmt":"2014-08-11T11:22:39","slug":"trust-in-the-boardroom","status":"publish","type":"post","link":"https:\/\/www.trustacrossamerica.com\/blog\/?p=1670","title":{"rendered":"Trust in the Boardroom"},"content":{"rendered":"

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Late last year\u00a0Trust Across America-Trust Around the World\u00a0<\/a>\u00a0published the first in a planned\u00a0series of award-winning books.\u00a0<\/strong>\u00a0TRUST INC., Strategies for Building Your Company’s Most Valuable Asset<\/em>\u00a0<\/a>brings together the wisdom of 32 experts. Six months later we released our second book,\u00a0Trust Inc. A Guide for Boards & C-Suites<\/a>.\u00a0<\/em>In this book,<\/em>\u00a0sixty\u00a0experts have joined forces to offer 100 strategies.<\/strong><\/p>\n

Throughout the month of\u00a0August, we will be featuring 31 essays from our second book. Each stands alone\u00a0as an excellent resource in guiding Boards and C-Suites on driving a trust agenda at the highest level in the organization, and provides tools for those who choose to implement trust-building programs in their organization.<\/p>\n

This eleventh essay in our series brings advice\u00a0from Finland.\u00a0Taina Savolainen is a Professor of Management and Leadership at the University of Eastern Finland, Business School and leader of the research group of Trust within Organizations. She is a trust trainer and educator focusing on inter-personal trust building skills.<\/p>\n

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Trust in the Boardroom<\/strong><\/p>\n

Competitive advantages strongly rest on creating and sharing knowledge in the boardroom where trust plays a significant role as an influential intangible asset for executives. Trust is a powerful resource for creating and facilitating cooperation between board members, CEO, etc. Managing trust successfully is a vital skill for senior executives. According to the recent report \u201cThe Trust Deficit\u201d<\/a>, on the views from the board room, interviewed business leaders were explicit that, not only\u00a0was trust an important issue for business in general, but that it was particularly important for senior executives. Making trust-based judgments was thought to be an important skill for all in business. Business leaders felt the importance of this ability increased at higher levels within a business. Making trust-based decisions was seen as an especially important skill for business leaders, but also as an important responsibility discharged by board members (p. 24). Trustworthiness in business was expressed by one Chairman as follows \u201cTrustworthy means, if you say you\u2019re going to do something, you do it, and you don\u2019t ever claim to be capable of doing something you\u2019re not capable of, and if something goes wrong, you fix it…\u201d (p. 14) ( Chairman, FTSE 250, <\/span>The <\/span>Trust Deficit: Views from the Boardroom.) \u00a0 \u00a0<\/span><\/p>\n

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I hope you have enjoyed this next sneak peak into our second book.\u00a0If this brief look behind the door has been helpful,\u00a0follow\u00a0this link<\/a>\u00a0to order both of our books online.<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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And for those who want to catch up on the series, a quick reference on what’s been covered so far this month:<\/strong><\/div>\n

August 1:\u00a0There’s a Reason Why We Call Them Trustees<\/a>\u00a0explains why\u00a0being an “absentee landlord” doesn’t work.<\/p>\n

August 2:\u00a0Kill the Evening Before Dinner<\/a>\u00a0and take a small group of front line employees to dinner instead.<\/p>\n

August 3:\u00a0In Head of Business- Hope for the World<\/a>\u00a0we introduce the Winston “V” Model.<\/p>\n

August 4:\u00a0Reputation vs. Trust<\/a>\u00a0and why leaders should care more about the latter.<\/p>\n

August 5:\u00a0C-Suite Must Speak With a V.O.I.C.E. of Trust<\/a>, a new communications model.<\/p>\n

August 6:\u00a0It Ain’t What You Do (It’s the Way You Do It)<\/a>\u00a0discusses an organization’s core values and traits.<\/p>\n

August 7:\u00a0Superficial CEOs and Their Boards<\/a>\u00a0talks about the fiduciary responsibility of board members.<\/p>\n

August 8:\u00a0Headline: Be the Leaders Others Will Follow<\/a>\u00a0we learn about consistency between actions and words.<\/p>\n

August 9:\u00a0Towards a Mindset for Corporate Responsibility<\/a>\u00a0requiring a shift in mindset on the part of boards.<\/p>\n

August 10: Warning: Don’t Drown in the Slogan Swamp<\/a> explores the (mis)use of slogans in corporate America.<\/p>\n<\/div>\n

Barbara Brooks Kimmel<\/strong>\u00a0is the Executive Director of\u00a0Trust Across America-Trust Around the World<\/a>\u00a0whose mission is to help organizations build trust. She is also the editor of the award winning\u00a0TRUST INC.<\/a>\u00a0book series. In 2012 Barbara was named “One of 25 Women Changing the World” by Good Business International.<\/p>\n

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.\u00a0\"Print\"<\/a>\"ND<\/a><\/p>\n

Should you wish\u00a0to communicate directly with Barbara, drop her a note at\u00a0Barbara@trustacrossamerica.com<\/a><\/p>\n

Copyright \u00a9 2014, Next Decade, Inc.<\/p>\n

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