{"id":2450,"date":"2014-12-19T08:57:40","date_gmt":"2014-12-19T13:57:40","guid":{"rendered":"http:\/\/www.trustacrossamerica.com\/blog\/?p=2450"},"modified":"2014-12-19T08:57:40","modified_gmt":"2014-12-19T13:57:40","slug":"trust-across-america-year-end-letter","status":"publish","type":"post","link":"https:\/\/www.trustacrossamerica.com\/blog\/?p=2450","title":{"rendered":"Trust Across America: Year-End Letter"},"content":{"rendered":"<p><a href=\"http:\/\/www.trustacrossamerica.com\/blog\/?attachment_id=1005\" rel=\"attachment wp-att-1005\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-medium wp-image-1005\" src=\"http:\/\/www.trustacrossamerica.com\/blog\/wp-content\/uploads\/TAATAW_LOGO_H_color-tagline-300x122.jpg\" alt=\"TAA_R2_EDIT-CS3\" width=\"300\" height=\"122\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"color: black;\" align=\"center\"><strong>Trust Across America- Trust Around the World&#8217;s<\/strong><\/p>\n<p style=\"color: black;\" align=\"center\"><strong>Year-End Letter (and what a year it&#8217;s been)<\/strong><\/p>\n<p style=\"color: black;\">Dear Friends and Colleagues:<\/p>\n<div style=\"color: #000000;\"><a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8kyXHk4IwScnWgc4I-zv611TOlVV1u86ZI8WeuBAG7LHw==\" target=\"_blank\" shape=\"rect\">Trust Across America-Trust Around the World<\/a>\u00a0has completed the\u00a0<strong>&#8220;I&#8221; phase\u00a0<\/strong>of its development by asking and answering the following question: &#8220;How can I build a program and web presence that will become the global leader in organizational trust?&#8221;<\/div>\n<p style=\"color: black;\">We will close the year with almost 400,000 website visitors accessing close to 1.5 million pages of material, confirming that organizational trust is on the minds of many people worldwide, and so the &#8220;I&#8221; goal above has been met. We expect to continue this positive trend going forward.<\/p>\n<p style=\"color: black;\">The\u00a0<strong>&#8220;You&#8221; phase\u00a0<\/strong>began in late 2013, asking and answering the question &#8220;What cost-effective or free resources do you, our audience, need that will help you build trust?<\/p>\n<p style=\"color: black;\">To meet this objective we completed the following <strong>twelve<\/strong> projects in\u00a02014:<\/p>\n<ul style=\"color: #000000;\">\n<li><a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYjQfG8dyv8rdI_7LqMylbEL\" target=\"_blank\" shape=\"rect\">Published two additional books in our TRUST Inc. series<\/a><span style=\"color: #0000ff;\">,<\/span>\u00a0and\u00a0<a style=\"color: black;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8mH3L3i7LRKkGS6qd1Kx79El1wK3GYl7h7QpjqqVLsWEq7iTgiu_kyyOz1j7n7MzYRkd2G_flPpLolFpgBUGg6iQj0gMEIMzktFJ530EoqqU15fjy6bee4kkRWE2ycjiaLyFS-hk5RS0j9mxmpmNqMB8QjbblzfEcX2f2pnmR5u6-07MLEQGPLkw26oF93r9Si2nC3dNfPH5DlBnbiz6hOyYZCLFm8bgRMwEh2Lx_zDPzz6XhOpMCGDGUGN_Rtfci1qAaHwPTWygXWnjJ-AxHiGOkL7PWU5nInvhhyFOLUrbLI-ey4ZTcBdljJIP8tFoYdZpriE4F9dCwnJdEUbHeaFIZmupHMObCAcdbw2snb7dw==\" target=\"_blank\" shape=\"rect\"><span style=\"color: #0000ff;\">our anchor book<\/span>,<\/a>\u00a0won two national gold awards in business from Nautilus and Eric Hoffer.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Continued to build the <span style=\"color: #3366ff;\"><a href=\"http:\/\/www.trustacrossamerica.com\/blog\/?p=2269\"><span style=\"color: #3366ff;\">Business Case for Trust<\/span><\/a><\/span> using our proprietary FACTS Framework as the foundation.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Expanded our free\u00a0<a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYiv3mZNIg6BvmeomvXdsnXn\" target=\"_blank\" shape=\"rect\">You Tube Trust Talks<\/a>\u00a0video series which have been watched by thousands of people.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Added several new free\u00a0<a style=\"color: black;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYiMUcyAe6e25pS0NEWKrKCwLI9t9V4d0vTXhiNVmT_O4g==\" target=\"_blank\" shape=\"rect\"><span style=\"color: #0000ff;\">Building Trust Reports<\/span>.<\/a>\u00a0Our\u00a0<a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8kyXHk4IwScnWgc4I-zv611TOlVV1u86ZJ8BIeHtjgLqI5PMiUAqG-qDbxrLgsX7dDqNzYkmzvpKUSRuB3W97O1y9v53LfViyo_W0pF1k3E5dEZPQD8ubGGdad56k17f4DB2bmz10HtBhGUPiAvfw7V\" target=\"_blank\" shape=\"rect\">Building Trust in Community Leadership Report<\/a>\u00a0has been downloaded almost 4000 times this month alone! One need only read the headlines to understand why. Print it and give it as a gift to your local Mayor or Police Chief.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Launched our free living\u00a0<a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYhS9Eff7geWW8wNI93PWVS1WkgPQwYHPCWk81Qi0c3uew==\" target=\"_blank\" shape=\"rect\">Trust Bibliography<\/a>\u00a0with the help of Bob Easton at Accenture. It&#8217;s\u00a0the largest of its kind in the world and is updated every 6 months. Update coming soon.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Hosted a series of regional\u00a0<a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYhS9Eff7geWWwK9-YGQ9XO8nWsg47CZalI=\" target=\"_blank\" shape=\"rect\">Trust Circle\u00a0<\/a>breakfasts and luncheons, engaging in lively discussions and making new friends and business relationships.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Spoke at colleges and conferences.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Created a trustworthy leadership survey called the\u00a0<a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYh_gae1PtS0hJoa6w8yVixUYmXUXz0-2ySJrhUAwRZluw==\" target=\"_blank\" shape=\"rect\">Leader&#8217;s Project<\/a>\u00a0and began to aggregate data and great stories.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Launched\u00a0<a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYgYPs-N6IztsFT5ItSZspI20dCCeeqwt3E=\" target=\"_blank\" shape=\"rect\">TRUST! Magazine<\/a>.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Brought awareness to the topic of organizational trust with our first global TRUSTGiving Campaign in November, right before Thanksgiving.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Organized our Alliance members into a\u00a0<a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYhS9Eff7geWW8c_Vgo_Zv3BtDBXxGLArlk=\" target=\"_blank\" shape=\"rect\">Trust Speakers<\/a>\u00a0group to meet national and global demand.<\/li>\n<\/ul>\n<ul style=\"color: #000000;\">\n<li>Published our <span style=\"color: #0000ff;\"><a href=\"http:\/\/trustacrossamerica.com\/poster.shtml\"><span style=\"color: #0000ff;\">2015 Weekly Activities for Increasing Organizational Trust<\/span><\/a><\/span> poster.<\/li>\n<\/ul>\n<p style=\"color: black;\"><strong>And now we are entering the &#8220;We&#8221; phase.<\/strong><\/p>\n<p style=\"color: black;\">During 2014, our\u00a0<span style=\"color: #0000ff;\"><strong><a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYheYOtc6fRkOleqFjx6rp8WRJUcjLxvk197DFWlncqjBg==\" target=\"_blank\" shape=\"rect\">Alliance of Trustworthy Business Experts<\/a><\/strong><\/span>\u00a0continued to grow, and with each new member came a new trust perspective and more engagement. We collectively began to ask &#8220;How can we, as a growing Alliance, collaborate to meet the needs of our global audience?&#8221; This will be our focus in 2015 as we move into year #3 of the Alliance formation.<\/p>\n<p style=\"color: black;\">On January 1, 2015, our Alliance will be temporarily closing to new members, and we will maintain a waiting list. Some existing members will be invited back when their membership expires, while others will not. This will be based on shared interest and objectives as we move forward, and on specific areas of organizational trust expertise which may be lacking in our existing group.<\/p>\n<p style=\"color: black;\">If you are considering joining,\u00a0<a style=\"color: #0000ff;\" href=\"http:\/\/r20.rs6.net\/tn.jsp?e=001izy7rFjmDnwO-4y6fMz4aW-ESGg4INFU22sbZfzmt40PZmDgZOG_MY6vf2oJ5aWC68u92SmWI8k3JYFqMpAMcWt0ZBuKqx0O1CT43uIFSYheYOtc6fRkOleqFjx6rp8WRJUcjLxvk197DFWlncqjBg==\" target=\"_blank\" shape=\"rect\">please do so\u00a0<\/a>before the end of the year. All new members are vetted.<\/p>\n<p style=\"color: black;\">I wish each of you the best in 2015 for health, happiness, and more trust. I hope you have enjoyed getting to know us and choose to show your ongoing support for our very important work.<\/p>\n<p style=\"color: black;\"><strong>Barbara Brooks Kimmel<\/strong>\u00a0is the Executive Director of\u00a0<a style=\"color: #4f81d8;\" href=\"http:\/\/trustacrossamerica.com\/index.shtml\">Trust Across America-Trust Around the World<\/a>\u00a0whose mission is to help organizations build trust. She is also the editor of the award winning\u00a0<a style=\"color: #4f81d8;\" href=\"http:\/\/trustacrossamerica.com\/order.shtml\">TRUST INC.<\/a>\u00a0book series and the Executive Editor of\u00a0<a style=\"color: #4f81d8;\" href=\"http:\/\/trustacrossamerica.com\/magazine.shtml\">TRUST! Magazine<\/a>. In 2012 Barbara was named \u201cOne of 25 Women Changing the World\u201d by Good Business International.<\/p>\n<div class=\"wp-best-social-bookmark\"><ul class=\"socials\"><li class=\"oknotizie\"><a href=\"http:\/\/oknotizie.virgilio.it\/post.html.php?url=https:\/\/www.trustacrossamerica.com\/blog\/?p=2450&title=Trust Across America: Year-End Letter\" title=\"Share this on oknotizie\"> <\/a><\/li><li class=\"twitter\"><a href=\"http:\/\/twitter.com\/home?status=Trust Across America: Year-End Letter &raquo; https:\/\/www.trustacrossamerica.com\/blog\/?p=2450\" title=\"Share this on twitter\"> <\/a><\/li><li class=\"delicious\"><a href=\"http:\/\/del.icio.us\/post?url=https:\/\/www.trustacrossamerica.com\/blog\/?p=2450&title=Trust Across America: Year-End Letter\" title=\"Share this on del.icio.us\"> <\/a><\/li><\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>At Trust Across America-Trust Around the World 2014 was the year of &#8220;You.&#8221; In 2015 it will be the year of &#8220;We.&#8221;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[45],"tags":[74,122,116,3,5,6],"_links":{"self":[{"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2450"}],"collection":[{"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2450"}],"version-history":[{"count":6,"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2450\/revisions"}],"predecessor-version":[{"id":2456,"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2450\/revisions\/2456"}],"wp:attachment":[{"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.trustacrossamerica.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}