{"id":3573,"date":"2017-08-19T10:12:46","date_gmt":"2017-08-19T14:12:46","guid":{"rendered":"http:\/\/www.trustacrossamerica.com\/blog\/?p=3573"},"modified":"2021-05-13T09:01:43","modified_gmt":"2021-05-13T13:01:43","slug":"trust-10-fast-facts-for-boards-ceos","status":"publish","type":"post","link":"https:\/\/www.trustacrossamerica.com\/blog\/?p=3573","title":{"rendered":"Trust: 10 Fast Facts for Boards & CEOs"},"content":{"rendered":"

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Business leaders often talk about trust, particularly after a crisis. Yet, in the majority of companies <\/a>proactive initiatives to elevate trust simply don’t exist, and that’s why the crises continue unabated and repeat themselves across corporate America.<\/p>\n

Building trust proactively requires not only a strategic plan, but full understanding and support on the part of leadership. These facts about trust represent a good starting point to elevate trust in any business.<\/p>\n

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  1. Without trust at the top<\/a>, trust in the middle cannot be maintained.<\/li>\n
  2. Trust cannot be regulated. It\u2019s voluntary and built on vision and values, not on rules and laws.<\/li>\n
  3. Ethics and compliance are not synonymous with trust.<\/li>\n
  4. Hanging a corporate credo on the wall doesn\u2019t satisfy the trust imperative.<\/li>\n
  5. Growing quarterly earnings does not make a company trustworthy. What makes it trustworthy is meeting the needs of all stakeholders, not just shareholders.<\/li>\n
  6. Trust cannot be owned by one corporate silo. It\u2019s holistic and must flow down through the entire organization.<\/li>\n
  7. Elevating trust is NOT a CSR program.<\/li>\n
  8. The trustworthiness of public companies\u00a0CAN be measured<\/a>.<\/li>\n
  9. Trust is a hard currency, not a soft skill, and it\u2019s more profitable in the long-term.<\/li>\n
  10. The business case for trust<\/a> can be ignored by corporate leaders, but only for so long.<\/li>\n<\/ol>\n

    The most progressive business leaders have joined our Trust Alliance<\/a> to ensure that they never miss an opportunity to learn about elevating organizational trust.<\/p>\n

    Barbara Brooks Kimmel\u00a0is the CEO and Cofounder of\u00a0Trust Across America-Trust Around the World<\/a><\/strong>\u00a0whose mission is to help organizations build trust. She also runs the world’s largest global\u00a0Trust Alliance<\/a><\/strong>\u00a0and is the editor of the award- winning\u00a0TRUST INC.<\/a><\/strong>\u00a0book series. In 2017 she was named a Fellow of the Governance & Accountability Institute, and in 2012 she was recognized as one of \u201c25 Women who are Changing the World\u201d by Good Business International.\u00a0<\/em>She holds a BA in International Affairs from Lafayette College and an MBA from Baruch at the City University of NY.<\/em><\/p>\n

    For more information visit our website at www.trustacrossamerica.com<\/a> or contact Barbara Brooks Kimmel, CEO and Cofounder<\/p>\n

    Barbara@trustacrossamerica.com<\/a><\/p>\n

    You may also join our Constant Contact mailing list<\/a>\u00a0for updates on our progress.<\/p>\n

    \"\"<\/a><\/p>\n

    Purchase our books at this link<\/a><\/p>\n

    Copyright 2017, Next Decade, Inc.<\/p>\n

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