Trust Across America-Trust Around the World™

“Many in leadership roles feel the need to have all the answers, while true leaders ask the right questions.” Barbara Brooks Kimmel

“LRN (the business ethics and corporate compliance firm) recently surveyed more than 900 C-suite executives and found that they were three to eight times more likely to believe that their organizations were highly values-based than the more than 35,000 less-senior employees taking part in the same study.” bit.ly/1JJ0Up8

That’s a pretty compelling argument for the disconnect between the beliefs of senior leadership and their employees, and Trust Across America sees the same pattern in its own research. The solution to closing this perception gap is very simple. Leaders must take ownership of the issue and be open to honest feedback. Until they admit, (perhaps as the New Year strikes 12) that their organizations are not, in fact values based, 2016 will bring more of the same.

Here are ten questions every authentic leader should be asking before work resumes in 2016:

1. Do I consider profitability the most important measurement of trust?
2. Who is more important, my customers or employees?
3. What are our organizational values? Are all stakeholders aligned? How am I advancing these values?
4. Are we effectively communicating our values?
5. Do I walk my talk?
6. Have I asked our stakeholders if they trust us?
7. Is there a way out of our crisis mentality mindset?
8. Do I understand the difference between compliance, ethics and trust?
9. Am I leading or managing?
10. Am I trustworthy?

For leaders who find this worthy of their attention, additional questions are available in this free resource on our website called The Leaders Project.

Another great resource for authentic leaders…. for the third year, Trust Across America-Trust Around the World has assembled, with the help of dozens of global experts, an annual TRUST POSTER. The 2016 theme is 52 Ideas That YOU Can Implement to Build Trust. 

Barbara Brooks Kimmel is the CEO & Cofounder of Trust Across America-Trust Around the World whose mission is to help responsible organizations build trust. She facilitates the world’s largest membership program for those interested in the subject. Barbara also serves as editor of the award winning TRUST INC. book series and the Executive Editor of TRUST! Magazine. In 2012 Barbara was named “One of 25 Women Changing the World” by Good Business International.

Yesterday, at a small holiday gathering someone asked simply, “Does anyone care about Trust Across America-Trust Around the World’s programs?” This year-end post is being written in response to that question.

Trust Across America? Who cares?

Our friends care: We have built a holistic multifunctional circle of friends who have individually (and at times collectively) helped steer us in our mission to build organizational trust.

Our Alliance cares: Now entering it’s 4th year our Trust Alliance has worked collaboratively to publish three award-winning books in our Trust Inc. series, five issues of TRUST! Magazine (the most recent issue being downloaded almost 30,000 times) three annual “Trust Ideas” posters and a host of organizational trust tools, of which virtually none existed before the alliance formed.

Our Top Thought Leaders care: Now in its 6th year Trust Across America’s annual honor is bestowed on the Trust Across America Top Thought Leaders whose daily work helps elevate organizational trust and ethics and who hold this award in high regard on both their websites and in their biographies.

Our Most Trustworthy Public Companies care: Now in its 5th year, this annual honor is given to the “Top 10” Most Trustworthy Public Companies in the US. Many of these companies use this award to recruit new talent and in their marketing and communications messages. Unlike other “Top” awards, companies do not know they are being judged, nor do they participate in the review process.

Researchers care: We maintain the largest living bibliography of trust research (free) thanks to the generosity of one of our friends and colleagues. It’s accessed constantly and updated as researchers contribute new material.

The Media cares: Our press coverage continues to expand.

Our Website Visitors care: Organizations very much care about the subject of organizational trust. Occasionally we audit visitors to the site according to our web stats. Here’s who stops by: repeated visits from Fortune 500 and other multinational companies; federal and state government agencies, both domestic and foreign; universities and colleges around the world; and we’ve even seen some visits from the White House!

Since January 2013, 742,000 visitors have accessed 2,276,000 pages of material. We think that’s quite a bit of caring!!

Cheers to you Bob for challenging me to write this year-end post. And thank you to ALL our friends, Alliance members, Top Thought Leaders, Trustworthy Public Companies, Researchers, Media, website Visitors and Blog Post Readers who care. Without you, there would be a whole lot less trust in the world.

Here’s to more caring in 2016!

Barbara Brooks Kimmel, CEO and Cofounder Trust Across America-Trust Around the World

PS- Drop me a note at barbara@trustacrossamerica.com and let me know you care!

How many of the following are ongoing issues in your office?

1. High employee turnover and absenteeism
2. Negative water cooler conversations
3. Slow decision making and low innovation
4. A seemingly never ending series of crises
5. Stagnant or diminishing profitability

If you answered “yes” to one or more of the five issues listed above, your office is suffering from low “T” and the prescription for a return to health rests squarely on the shoulders of leadership. So what is low “T?” It’s low trust and the single most common and debilitating impediment to successful organizations.

The good news is low “T” is easily cured. Leaders just need to acknowledge the disease and implement a trust building prescriptive culture. Why not set a goal of starting that process on January 1, 2016? Here are a few ways to head down the path to recovery:

In every interaction with every person, ask yourself: “What can I do in this moment to strengthen the trust between us? Jim Kouzes & Barry Posner

You don’t build trust by getting louder; you build trust by getting closer. Richard Fagerlin

Take a younger employee to lunch and ask them a lot of questions and listen-to-learn. Jon Mertz

Terminate toxic people, even the star performers. Bob Vanourek

Build a foundation of organizational trust to soften the blow from the next breach. Barbara Brooks Kimmel

We have a great tool to help you. For the third year, Trust Across America-Trust Around the World has assembled, with the help of dozens of global experts, an annual TRUST POSTER. The 2016 theme is 52 Ideas That YOU Can Implement to Build Trust.  It not only makes a great inexpensive “gift of trust” for the holidays but provides many of the keys to reversing the cycle of organizational mistrust. These are just a few suggestions on ways to use these posters that are already in place in many organizations for 2016:

• Hang one in your office as a conversation starter with visitors, employees or colleagues.
• Give them as gifts to key influencers in organizations suffering from low “T.”
• Send them to clients along with the suggestion to place on their bulletin boards in the employee lounge as well as share an “idea a week” in their management team meetings.
• Mail them to remote employees.
• Give them to your kid’s teachers, send one to the mayor and police chief, and share them with local business owners.

Everyone can benefit from high “T” in 2016!

Read more about the 2016 poster at this link.

Do your part by joining our movement today!

Barbara Brooks Kimmel is the CEO & Cofounder of Trust Across America-Trust Around the World whose mission is to help responsible organizations build trust. She facilitates the world’s largest membership program for those interested in the subject. Barbara also serves as editor of the award winning TRUST INC. book series and the Executive Editor of TRUST! Magazine. In 2012 Barbara was named “One of 25 Women Changing the World” by Good Business International.

Copyright 2015, Next Decade, Inc.