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TrustGiving 2014 Logo-Final


Our TRUSTGiving 2014 weeklong trust awareness campaign is coming to a close. Members of our  Alliance of Trustworthy Business Experts have written guest blog posts this past week to help our readers navigate the complexities of trust and discuss what giving trust means to them.

This post will be the last of the series.

Imagine if people didn’t use drugs. The “Say no to drugs” campaign would become obsolete. If nobody smoked, there would be no need for scare tactic TV commercials on the dangers of cigarettes. Similarly, if everyone could be trusted, trust would not be considered the issue of the decade, as many believe.

We can end the trust crisis in short order by collectively choosing to shut down the people who are fueling it. 

Imagine if we refused to support:

  • Those who cheat and lie
  • Those who don’t keep their word
  • Those whose talk is never backed up by action
  • Those who show no loyalty
  • Those who hang with the “wrong” crowd
  • Those who ALWAYS put their own needs first
  • Those who make side door deals behind others backs
  • Those whose intentions aren’t quite what they claim
  • Those who say one thing but do something different
  • Those who confuse collaboration with self promotion

When your heart or your gut tells you that someone is doing the wrong thing, listen carefully and just say “No.”

As I wrote at the beginning of #TRUSTGiving2014, let’s get back to basics. Don’t “settle” for relationships that fall short in trust.

Happy Thanksgiving!

Barbara Brooks Kimmel is the Executive Director of Trust Across America-Trust Around the World whose mission is to help organizations build trust. She is also the editor of the award winning TRUST INC. book series and the Executive Editor of TRUST! Magazine. In 2012 Barbara was named “One of 25 Women Changing the World” by Good Business International.

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