Home » Articles written by experts, Behavior, Communications, culture development, Leadership » Checking The Boxes to a High Trust Organization


If you lead an organization and want to build trust into its DNA, it all begins (and ends) with you. How many of these boxes can you check?

Start with an assessment of yourself:

  • Are you trustworthy?
  • Do you possess integrity, character and values?
  • Do you share those values with your family?
  • Do you instill them in your children?
  • Do you take your personal values to work?

Perform an organizational trust audit:

Consider your internal stakeholders:

Consider your external stakeholders:

  • Have you shared your vision and values in building a trustworthy organization?
  • Have you identified the outcome(s) you are seeking?
  • Have you defined your intentions for each of our stakeholder groups?
  • Have you made promises that you will keep?
  • Have you determined the steps you will take to fulfill these promises?

Almost every organizational challenge can be traced back to low trust… and a leader who has not checked the boxes.

Barbara Brooks Kimmel is the CEO and Cofounder of Trust Across America-Trust Around the World whose mission is to help organizations build trust. Barbara also runs the world’s largest global Trust Alliance, is the editor of the award winning TRUST INC. book series and a Managing Member at FACTS® Asset Management, a NJ registered investment advisor. In 2012 she was named one of “25 Women who are Changing the World” by Good Business International, and in 2017 she became a Fellow of the Governance & Accountability Institute. Barbara holds a BA in International Affairs and an MBA.

Copyright (c) 2017, Next Decade, Inc.

If you enjoyed this post, make sure you subscribe to my RSS feed!

, , , , , , , , , , ,

One Response to “Checking The Boxes to a High Trust Organization”

  1. March 22nd, 2017 at 10:08 | #1

    A great checklist, Barbara. Thank you for sharing.
    Another way to keep trust front and center in the organization is to put a laudable trust quote or trust reminder in your email’s signature block. For example, “Are we building trust today in everything we do or not?” Or, “Trust is not a matter of techniques, tricks, or tools but of character.”

Add reply